Finance

The End of Accounting

by Baruch Lev and Feng Gu

Do company accounts still work?

Investors once set share prices largely on reported earnings and book value. Baruch Lev and Feng Gu tracked decades of company results and found those numbers explain less and less of what a company is worth. Their book asks why, and what investors should read instead.

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What you'll learn

  • The numbers stopped explaining
  • Ideas are booked as costs
  • Big events, no entry
  • Too many guesses
  • Report the resources

The key ideas in The End of Accounting

The numbers stopped explaining

Lev and Gu measure how much of the gap between companies' market values can be explained by earnings and book value. In the 1950s it was most of it. By the 2010s it was far less, even though the accounting rules had grown thicker all the while.

Ideas are booked as costs

A new factory goes on the balance sheet as an asset. Money spent on research, software, brands and finding customers is written off as a cost. So a company investing heavily in its future looks less profitable than one that isn't investing at all.

Big events, no entry

A patent granted, a drug passing its trials or a key customer lost can change a company's worth overnight. The accounts barely notice until money changes hands, often years later. By then investors have long since heard the news elsewhere.

Too many guesses

Modern reports lean on managers' estimates, such as what an asset would fetch or whether goodwill has lost value. Each estimate adds room for error and for bending the numbers. Lev and Gu argue this has made reported earnings noisier and harder to trust.

Report the resources

Their fix is a new report alongside the accounts, the Strategic Resources and Consequences Report. It shows a company's key resources, what it spends building and protecting them, and what they earn. For an oil company that means its reserves and how fast it replaces them.

Lines worth underlining

  1. Fading use

    Company reports explain far less about share prices than they did fifty years ago.

  2. Ideas as costs

    Modern firms run on ideas and brands, yet the accounts count money spent building them as a cost.

  3. Guesswork

    Reported profits rest more and more on managers' guesses, which makes them less reliable.

  4. Beating forecasts

    Investors fuss over whether earnings beat forecasts by a penny, though it tells them little.

  5. What to report

    Firms should report the resources that create value, like customer numbers or drugs in testing.

Hot take · true or myth?

News like a patent being granted can leave a company's accounts almost untouched.

See the book's answer

True. Accounts record transactions. A granted patent or a successful drug trial barely appears until cash changes hands, so investors learn about it from other sources first.

One thing to try

Read past the earnings

Pick one company you own or follow. Skip the profit figure and find, in its annual report or investor slides, the measure that shows whether its main resource is growing, such as customers or patents. Compare it with last year's.

There's more to The End of Accounting

Knotd has the key ideas from 250+ non-fiction books, each in a few minutes, in plain words. The End of Accounting comes with a Hot Take round to make it stick.

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Questions about The End of Accounting

What is The End of Accounting about?

Do company accounts still work? Investors once set share prices largely on reported earnings and book value. Baruch Lev and Feng Gu tracked decades of company results and found those numbers explain less and less of what a company is worth. Their book asks why, and what investors should read instead.

What are the key ideas in The End of Accounting?

The numbers stopped explaining; Ideas are booked as costs; Big events, no entry; Too many guesses; Report the resources.

What's one thing to try from The End of Accounting?

Pick one company you own or follow. Skip the profit figure and find, in its annual report or investor slides, the measure that shows whether its main resource is growing, such as customers or patents. Compare it with last year's.

Is The End of Accounting on Knotd?

Yes. Knotd has the key ideas from The End of Accounting in a few minutes, in plain words, plus a Hot Take round to test them. It's one of 250+ non-fiction books in the app.